One Of The Largest Injury Verdicts (Non-Death Case) In Escambia County History Came Because Of Personal Injury Lawyer Joe Zarzaur.
It came in a personal injury-products liability case again a Johnson & Johnson subsidiary known as Ethicon Endo-Surgery. Johnson & Johnson didn’t make any real settlement offers to Joe’s partially paralyzed client. In fact, Johnson and Johnson just hoped they would delay and deny. They did just that for nearly eight years. Then in 2010, they faced Joe and his client, Paul McGowan in court. Johnson and Johnson was nothing but smug to Mr. McGowan and their pitifully low pretrial settlement offer would not have even met the expenses of bringing the case. When the jury came back with a verdict, it was $9.3 million dollars. Of course, Johnson & Johnson appealed several months later, and Johnson & Johnson paid dearly for underestimating Joe and his client. Again, a lifelong friendship emerged with Mr. McGowan.
Arising From This Trial Was The “I Hate Joe Zarzaur” Campaign.

You see one of the “ivy league” Johnson and Johnson lawyers had shared with a colleague that he “hated” Joe Zarzaur, and this got back to Joe. Joe thought it was hilarious and flattering at the same time. He thought that there may not be a higher compliment coming from condescending lawyers like those employed by many big corporations. So, Joe launched ihatejoezarzaur.com and to this day it seems to deliver the precise point intended – If you fight with him and are unreasonable to his clients, then you may end up hating him since trial is not going to be fun to go against he and his firm.
“Clients who have suffered catastrophic injuries or death of a loved one are not looking for their lawyer to make friends with those careless actors, they want all the justice they deserve and it’s my job to get every drop. If that means I don’t get to be the most popular guy at the party, so be it.”
In 2012, Joe was awarded an AV rating by Martindale Hubbell. Martindale Hubbell is the “gold standard” in legal publications and is the oldest lawyer ranking entity in the United States. Ratings come directly from peers, lawyers, and judges, in the same community and an AV rating is the highest possible rating for both competency and professionalism.
In 2013, Joe was also ranked a 10 of 10 on the legal website AVVO.com. This is a newer form of electronic lawyer ranking, but some argue more important since its rating system is based upon client reviews not just other lawyers. Google also has a review software product. Zarzaur Law has a near perfect rating there too.
In 2014, Zarzaur Law opened its South Walton County office. This office is near Destin, Florida and was opened to better serve the firm’s clients in Okaloosa, Walton and Bay counties.
Since most cases don’t’ go to trial, most personal injury lawyers also measure success by how many cases they have settled for their personal injury clients. Joe and his firm have settled cases worth and over $100 MILLION DOLLARS since his career in personal injury work.
Joe continues to obtain record verdicts. He devotes 100% of his practice to handling personal injury and wrongful death cases. He limits his cases to those where the injury is permanent, and the harm caused is a threat to community safety. Joe sees that his job is to enforce community safety rules, whether they be in a hospital setting or an intersection, the more the community ignores safety rules the more needless harm occurs
In 2017, Joe was appointed to the committee that supervises other lawyers’ conduct in the area, first circuit grievance committee. Joe served as a member and chair of this committee for more than three years when his term ended in 2020. In 2018, Zarzaur Law purchased the buildings on Palafox Place turning them into the firm’s headquarters. Joe has always felt that being an active member of the local business community is important quality for any business, and law firms are no exception.
Giving back to the community is also an important trait for Zarzaur Law. Joe has continuously supported local Escambia and Santa Rosa County charities through the Zarzaur Law Legal Graffiti event as well as direct gifts to the firm’s adopted two main charities, Gulf Coast Kids’ House and Favor House.
When he is not working (which is not very often), Joe is an accomplished Ironman® triathlete having completed Ironman® races in Brazil and Florida. In addition, Joe loves being on or near the water which is one of the main reasons beautiful Pensacola is his home.
Joe loves his work and has said he “Never Stops” working. He does however make time for his family. Joe and his longtime partner Monica Perkins, PhD. share four children combined. Joe’s daughter Zoë and Monica’s three children, Hannah, Lucas and Liam. By far, Joe feels the most important job in his life is being a father and partner to his family.
He handles his client’s cases like they are his own. His clients are encouraged to call his cell phone. Most importantly, Joe is doing this job because he wants to right the wrongs and help those who need it most. He also wants to deter those who continue to choose negligent and careless behavior. These things motivate Joe and his staff to serve each and every Zarzaur Law, P.A. client like they are the only case.